Master in Data Visualization Management

The main objective of the Master in Data Visualization Management is to equip students with the knowledge and skills needed to transform complex data sets into clear, meaningful, and visually compelling information. Through the use of charts, graphs, maps, dashboards, and interactive visual tools, participants will learn to communicate insights in a way that is accessible and actionable for all business stakeholders.

In a digital landscape where organizations handle an ever-growing volume and complexity of data, this program aims to:

• Develop the ability to translate raw data into visual formats that are intuitive, engaging, and easy to interpret.

• Train students to design effective data visualizations using best practices in data storytelling, UX/UI, and information design.

• Strengthen analytical thinking, enabling participants to extract key insights and highlight trends, patterns, and opportunities.

• Support strategic decision-making through dashboards and interactive visual tools that improve clarity and operational efficiency.

• Enhance communication skills, helping professionals present their findings to diverse audiences—from technical teams to executive leadership.

• Prepare students to lead visualization projects within business, marketing, communication, and technology environments.

Ultimately, the program empowers future data visualization specialists to help organizations make informed decisions, improve performance, and communicate insights effectively in an increasingly data-driven world.

The Master in Data Visualization Management is designed for individuals who want to master the skills needed to interpret, design, and communicate data effectively. It is ideal for:

• Professionals in marketing, communication, business, or management who need to present data-driven insights clearly and persuasively.

• Data analysts, BI specialists, and researchers seeking to enhance their ability to create impactful visualizations and interactive dashboards.

• Graphic designers, UX/UI designers, and digital creatives who want to incorporate data visualization into their professional skill set.

• IT and technology professionals looking to bridge the gap between data engineering and visual communication.

• Managers and decision-makers who rely on data to guide strategic choices and want to improve their ability to interpret and communicate insights.

• Recent graduates interested in entering the fields of data analytics, business intelligence, or digital communication with a highly in-demand specialization.

• Professionals in career transition who want practical, applied training in one of the fastest-growing areas in today’s data-driven economy.

This program is particularly suitable for anyone who seeks to connect data with decision-making, communicate insights effectively, and enhance their professional profile in a market increasingly shaped by analytics and digital transformation.

• Graduates of the Master’s Degree in Data Visualization Management will be prepared to take on roles that require the ability to interpret data, design visual communication tools, and support strategic decision-making. This specialization is highly valued across industries such as business, marketing, technology, consulting, finance, healthcare, and more.

  Main Career Paths Include:

  • Data Visualization Specialist

  • Data Analyst / Business Analyst

  • Business Intelligence (BI) Consultant

  • Dashboard Designer (Power BI, Tableau, Looker Studio)

  • UX/UI Designer specialized in data products

  • Information Designer / Infographics Designer

  • Data Storyteller

  • Reporting & Insights Manager

  • Digital Marketing Analyst

  • Product Analyst

  • Research & Insights Specialist

  • Communication Officer (data-driven communication)

  With organizations increasingly relying on data to guide strategy, professionals who can transform information into clear visuals and actionable insights are in high demand. This master’s program opens opportunities in corporations, startups, agencies, consultancies, and international organizations.

  Additionally, students gain access to INSA’s network of partner companies, expanding opportunities for internships, job placements, and professional growth.

• Quantitative Methods for Business
• Data Analysis and Interpretation
• Interactive visualization of the information
• Visual Thinking
• Data Storytelling: data narrative
• Communication Skills
• Visualization Tools
• Data Governance and Decision Making
• Visual Projects
• Final Project

Provides students the opportunity to pursue the knowledge from two Educational Institutions, giving the opportunity for a truly global perspective.

The plan has a multidisciplinary vision and it will be held by alternating practical situations and theoretical concepts. You will generate unique and creative solutions while empowering yourself in competitive contexts and must elaborate and present a final Master project.

After completing the program, the student receive the following master’s degree issued by:

Camilo Jose Cela University: Master Formación Permanente in Data Visualization Management